Branding is something that a lot of companies seem to take the “set it and forget it” approach with. But times are always changing as we know. Your business is changing, your customers are changing, and the way you communicate with one another is changing too. With that in mind, it only makes sense that your brand should change and evolve too.
Four questions below are always brought up in my meetings marketing (4) auto dealerships..each has their own identity, own staff, own views, own vision, but every dealership treats their customers the same as the other..It's the nature of the beast, but there are constant changes in an advertising world when marketing new products:
1. Does it reflect new products and services you offer?
2. Does your logo just look old?
3. Do you have a new target audience?
4. Do your customers have a completely different perception of who you are?
Samples of the evolution of auto advertising...old branding..touched up and modernized to effect someone in a positive way.
*all ads are copyrighted and cannot be reproduced or altered.
Monday, February 7, 2011
Tuesday, February 1, 2011
2009-2010 Paintings
These paintings are all available as prints
Some originals are still available for purchase
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